ActivismLifestyle revolution

You Voted, but still don’t know. Trends in consumption this 2019

Why focusing on the positive is the only way to create GOOD habits

Once upon a time, we had nothing. Human action pushes our forward. If you still don’t believe it, check the different Industrial Revolutions of our time. We are those positive ones who believe that “INCHES MAKE CHAMPIONS”. And apparently we are not the only crazy ones: zero waste, plastic-free and nude food are the big trends for this 2019. SDG’s are more alive than ever before, getting ready for what could be a massive growth of businesses competing for GOOD. Who will be the best? That’s up to you! You vote each time you purchase. Did you know?

1,000 little steps

There’s nothing in the dentist’s office that was there fifty years ago. Every device, every compound, every technique has been changed.

Bit by bit. Involving thousands of people and organizations. Improvements large and small (mostly small), in every corner.

And every one of those improvements was met with resistance. Every change was fought, tooth (!) and nail. Every one had critics and skeptics and hold outs.

That’s how the world changes. By drips. Persistent, generous, tiny drips.

Seth Godin

The wall we hit every day by sharing information at Ourgoodbrands is the challenge to convince people that our little contribution world matters in this, what seems to be a “messed-up World”.  Where the only way to make it work is that the other 7.6 Billion human beings also make the same decisions to really create a positive change or outcome.

As I recently spoke about in my article for Impakter, “We have started a green revolution” where businesses will have to adapt if they want to be part of this new economic era; or same, our potential range of choices.

Consumers Influence In Responsible Production

But the reality is that while you are making better decisions thinking of your individual impact in the environment, or whatever other social cause, most other people don’t. What you need to understand here, is that focusing on the negative side, or looking at what other people are doing would just make us feel depressed. What we need to start realising is that every single dollar we spend is a vote for the kind of world we’d like to see.

You can STOP TODAY buying products such as commercial sanitary pads or tampons, a billion dollar industry controlled by men who do not really understand what the female problems are… Instead, support female-run brands such as Organicup or Bleed for You, because at the same time you will also support and empower other women worldwide to have access to the sanitary products.

Or you can also decide not to buy products with palm oil… This is probably the only way to put pressure on the big corporations. Like the Christmas Greenpeace ad, which became viral just because it was banned for being too “political” to broadcast in the UK. The ad seemed to violate a code related to political advertising, however, it was viewed over 65 MILLION times on YouTube and the petition to have the ad appear on commercial TV attracted nearly 600,000 signatures. This is definitely a good sign that many people care about orangutans and palm oil. I personally believe that “the ones who don’t” is merely because most folks have not been given the opportunity to understand the matter.

A good solution to avoid palm oil in your beauty products would be reading the labels (here is a great guide that will help you understand the different certifications). In this sense, you could pick these zero waste hygiene brand, Plaine Products, that only uses organic, cruelty-free ingredients and lets you refill the bottles without throwing away their packaging.

It’s just a matter of starting, and TODAY IS THE BEST DAY! Once you get started on this path of “doing better” you will just want more, challenging yourself every day. And how GOOD does it feel to be an inspiration for people around you?

quote ethical choice brain eco-friendly bucket list

Generally, it’s a sort of passive activism that only takes a small decision: “NO, I am not buying veggies wrapped in plastic. I’ll get that Nude food instead” (which has become a trend!!)

Some of the impacts we like to share are with folks are infographics with data of impact, to make you understand how much you are contributing with your individual impact!

Ecosia sustainable search engine alternative plant treesRead the full article about Ecosia, the search engine that plants trees

Who Gives a Crap sustainable brand impact infographicsRead the full article about Who Gives a Crap, the toilet paper that builds toilets around the world!

thankyou brand impact infographic poverty solution social entrepreneurshipRead the full article about ThankYou., the social enterprise working towards ending global poverty.

toms one for one model brand impact infographic shoesRead the full article about TOMS, the creators of the Buy One Give One business model.4Ocean ocean cleaning bracelet brand impactRead the full article about 4Ocean, the bracelet that cleans our oceans EcoALF brand impact recycled plastic fashion infographicsRead the full article about EcoAlf, 100% recycled plastic fashion from the oceans

Still not convinced you can make a difference? What do you really think? Please share your opinions with us on the comments box below!

If you loved this content follow us on our Facebook, Instagram, Twitter, Pinterest or Youtube channels.

Oh hey! And we have a gift for you: if you’d like to go plastic-free easily here is an ebook with 80 tips download here for free!

Are you a good brand that would like to have the story featured on our positive news media platform to inspire more consumers to do the shift to a more sustainable lifestyle? Email us at hello@ourgoodbrands.com

But if you love writing and you would like to be a change-maker for good, join our community of journalists and bloggers!

Tags

Maxime Ducker

The connector of good people, good brands, good social entrepreneurs, good bloggers. Bringing collaboration to the next level. Visionary and probably an idealist, but a real kickass in making things happen. The top goal is travelling the world to discover good brands, keeping the community activated towards the sustainable mission. Maybe launching more good brands. Good fun!

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Close