The most sustainable protein on the planet: BUGS

Chirps are cricket protein products | non-GMO, gluten-free, natural

Adding edible insects to your diet and leaving out less sustainable forms of protein can help reduce many of the negative impacts your food has on the environment. We’re not saying you should ONLY be eating bugs, but you could replace a substantial portion of the current meat-market with insects. 

If you’re panicking because you heard crickets taste like crickets, and you don’t know what crickets taste like, don’t bug out. To be honest, crickets don’t taste like much and can be best described as having a subtle nutty flavor. If anything, adding crickets to your favorite foods will only clear away the flavor of guilt and make them taste even better. 

The positive impact of eating bugs could disrupt resource scarcity, food waste, GHG emissions, deforestation, and malnutrition. In this podcast at The Wise Consumer, Madeleine interviews Rose Wang, Co-Founder of Chirps. They talk about sustainability and how crickets require less water than beef, whey, lentils, soy and eggs. So what do you reckon, time to normalize entomophagy?

Learn all you need to know about this buggalicious way of eating to improve gut health on the interview between Madeleine Wisecup and Rose Wang, Co-Founder of Chirps.

“I want to spend my life working on a hard problem, not a small one.” — Rose Wang, Co-Founder of Chirps⁣⁣⁣

Chirps Sustainable cricket protein bugs podcast

In this episode of Chirps and The Wise Consumer you’ll hear about:

  • The journey that led her to co-founding Chirps⁣⁣⁣
  • Why and how eating insects could help reduce GHG emissions⁣⁣ ⁣
  • Overcoming our fears around eating insects⁣⁣⁣
  • The health benefits of adding insects to our diets ⁣⁣⁣
  •  Her life-changing experience on Shark Tank⁣⁣ 
  • And how she and her team have persevered through the daily challenges of start-up life. #thestruggleisreal ⁣⁣⁣

This was such a great conversation and truly hope you enjoy it as much as I did. Happy listening! Madeleine Wisecup, the host of The Wise Consumer podcast

Make sure to subscribe to The Wise Consumer podcast on iTunes, Google Play, and Spotify.

Chirps Sustainable cricket protein bugs podcast Chirps Sustainable cricket protein bugs podcast

Chirps Sustainable cricket protein bugs podcast

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Madeleine Wisecup

A few years ago, I became obsessed with learning about sustainable and ethical practices and products, waste reduction, natural foods, and overall wellness. I read articles and books about the toxic products we put on our skins and into our bodies; explored numerous facets, challenges, and success stories of the slow fashion/sustainable fashion movement; and started reading the ingredient labels on everything I bought (you’d be surprised how much crap you can’t even pronounce). I was on a personal mission to improve my overall wellness and to become a wiser, more conscientious consumer. The more research I did – and continue to do – the more I realized how many amazing people and businesses were out there making a difference, breaking the status quo, and positively impacting the lives of people all over the world while equally making our planet just a little bit happier. These were people invested in using their businesses as, as Richard Branson would say, a force for good, people who were in the business of positive change. I was hooked. Today, I am on a quest to connect with social- and environmental-impact entrepreneurs; to uncover ethical and sustainable practices and brands, and to share the remarkable stories of good-doers and the impacts they’re making all over the world.

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